Sebnem Avsar Tuna

Sebnem Avsar Tuna has been the General Manager UK at Novo Nordisk since February 2025.

Sebnem joined Novo Nordisk in 2000 holding various positions within medical, sales and marketing in the Turkey affiliate. In 2010 she was appointed General Manager of Novo Nordisk Turkey, being the company representative towards public officials for pricing, reimbursement, government affairs-related project as well as corporate sustainability and responsibility activities. In 2015 she was appointed Corporate Vice President of Business Area CIS based in Moscow, Russia. In 2017 she was appointed Regional Head of South-East Asia and Oceania based in Kuala Lumpur, Malaysia.

In 2020 Sebnem was appointed Senior Vice President for Region Asia-Pacific (APAC) and most recently in February 2025, she was appointed General Manager for the UK affiliate, as part of the management team for Region Europe and Canada (EUCAN).

Sebnem started her career in Santa Farma - a pharmaceutical company based in Istanbul, Turkey - as Medical Advisor in the Medical department in 1999. Sebnem holds a Medical Doctor’s degree from the Medical Faculty of Istanbul University. Sebnem is a Turkish national.